Barefoot

Barefoot vs. Traditional shoes?

Here is how typical barefoot shoes stack up against other shoe types

Why are barefoot shoe features healthy?

Barefoot footwear or barefoot shoes offers a healthier, more natural option compared to typical shoes through the following features:

Wide Toe Box: allowing your toes to splay and avoid being cramped, thus giving you increased stability
Zero Drop: placing your toes and heels on a flat level and avoiding an angled unnatural stance
Flexible Sole: providing a highly mobile sole and shoe materials that enhance flexibility and build up stabilising muscles

Our feet are complex, with 26 bones, 33 joints, and more than 20 muscles in each. These work together to support movement and absorb shocks, but standard shoes limit the natural movement of the foot, particularly the arch, which can result in injuries or impaired function over time.

Issues with Traditional shoes

Damages to your foot structure: Traditional shoes often change how our feet interact with the ground, leading to weaker muscles and decreased foot sensitivity over time. This can cause foot health issues such as bunions (hallux valgus), hammer toes and increase the risk of injury, particularly as we age.
Sub-optimal materials: Historically, early footwear was simple, made from materials like animal skins that allowed for more natural foot movement. However, modern shoes often include thick heels and rigid soles that dull sensory input, affecting the way we move and causing a loss of foot strength, flexibility and breathability.

What we're doing at LONO to take care of your feet

At LONO, we believe in the power of minimalist footwear to enhance foot health and overall well-being.

Our shoes are designed to allow your feet to move as nature intended: helping you rediscover the strength and flexibility you've lost over time.
Optimal materials: crafted from flexible, breathable and biodegradable materials, our shoes will be there every step you make into a healthier and more natural future. Check out the Nature Benefits and Product pages for more info.

For new barefooters

3 tips to get started

If you are new to the barefoot game, there are some things to prepare yourself for. Here are 3 tips to get started on your barefoot journey.

How intensive should my training be to get used to barefoot shoes?

While the answer may vary depending on your experience, what we found helpful was to gradually build up strength over a few weeks.

For those brand new to barefoot shoes and with more sensitive foot conditions you may consider to start by doing some light walking around your neighbourhood, stopping prior to any pain.

While for those more confident in their abilities, you may consider to do light jogs and build out a routine at a pace that ensures your feet feel well-exercised but not aching. Time for recovery will also be key for everyone.

Are there ways to adjust the shoes to achieve different levels of the barefoot feeling?

Absolutely! Our shoes have been designed in a way that you can wear the original inserts to give you a moderate barefoot experience.

If you find that you still need more cushion to help you transition to barefoot shoes, then we offer thicker add-on Earth InSoles. You can also consider to wear thicker socks to help with the cushioning.

And finally if you are seeking a more raw barefoot feeling with a harder sole, then taking out the original insole will reveal a bare minimum 6mm sole that is still designed to have grip but feel more rugged. Ideal for those looking to take their strength-building to the next level!

Are there any other exercises that can help me strengthen my feet muscles?

Maintaining a good stretching routine is imperative to reduce the risk of injury.

Muscle massaging techniques such as foot rolling with a mobility ball can also help loosen up the muscles in tandem with your barefoot training.

What do the experts think of our product?

Anya's Review

Anyasreviews

The Lono Flow is a true barefoot shoe that I really like! The stretchy uppers are soft and comfortable, and the outsole is really thin and flexible – everything I look for in a shoe!

Foltsy

AndrewFolts

Overall the Lono Flow is a rare example of an affordable barefoot shoe that not only competes with more premium brands at twice the price but actually improves on them with some clever features.

That Fit Friend

Thatfitfriend

The FLOW works well for cross-training, and if you want a budget-friendly option and routinely do athletic, circuit, and mobility-focused sessions, then you’ll like this shoe.

Barefoot Strength Project

TheBarefootStrengthProject

The absolute thing I love is that lono has been listening to barefoot consumers and fixing existing problems, I think that’s hugely commendable!

See some of our video reviews

View all here

LONO WILD / the best padded barefoot trail shoes review by Foltsy

May 31, 2025

LONO WILD / first look at the new prototype

Mar 19, 2025

See the Flow S Carbon

FLOW S CARBON Barefoot Workout Shoes

HK$855.00

LONOWEAR 4.3

FLOW S CARBON Barefoot Workout Shoes

HK$855.00

See the Flow S Tusk

FLOW S TUSK Barefoot Workout Shoes

HK$855.00

LONOWEAR 4.2

FLOW S TUSK Barefoot Workout Shoes

HK$855.00

See the Flow S Black

FLOW S BLACK Barefoot Workout Shoes

HK$855.00

LONOWEAR 4.1

FLOW S BLACK Barefoot Workout Shoes

HK$855.00

Great fit

Great fit, good grip, no complaints.

Shoes are very comfortable

Shoes are very comfortable, my toes have the space they need and I love the colour!

good

good

Good shoes.

Good shoes, true to size, great for what it is built for, looks good too.

Better than I thought!

These are far more comfortable than I expected and the transition from my other shoes have not produced adverse effects.

Excellent fit

I have a 10in foot 254 mm . I got the men’s 41 lono wild. The fit is spot on. Don’t know about the durability yet but the are nice

Great looks and value

Very happy with the construction and feel of these shoes. Really good value!
I am not very familiar with barefoot shoes and have narrow-ish feet. At the recomended size they're very roomy. I suppose that's how barefoot shoes are supposed to fit and the fit is very comfortable.

Perfect Comfort for Every Workout!

These FLOW S HAZE X Human Hybrid Barefoot Workout Shoes are simply amazing! They make my workouts feel absolutely perfect. Nothing ever presses or bothers my feet, and I feel incredibly comfortable and stable during every exercise. Highly recommend for anyone looking for lightweight, barefoot-style training shoes.

Great product

Great product. Much better than more well known barefoot brands.

Nice wide toe box

Great socks, nice wide toe box, work great with barefoot shoes.

Shoes look fantastic

Shoes look fantastic, Good fit, can’t wait to see how they hold up over time. My only complaint is how slow shipping was. It was 32 days from when I ordered them until they arrived at my doorstep in Canada.

Lono Wild Husky shoes

I bought these shoes for hiking. I just spent a week at the Grand Canyon and the outperformed my expectations. Comfortable, secure, able to last from start to finish of each day's activities. I am so pleased with these shoes.

Fit and comfort level is great

Fit and comfort level is great.

Great shoes

Great shoes, I like the design and look alot. Definitely more cushioning than the vivo knits that I bought these to replace. I followed the sizing on the website. I have high volume wide feet and wish I got a slightly bigger size. Keeping and enjoying them nonetheless. They will be good for running.

Loving the cork

Good little give and texture for grip!

Love

Love it

My 4th pair of Lonos

My 4th pair of Lonos. I got 2 of the OG one when the company first launched (at an amazing deal). Now that these have been overused and over washed, it was time to upgrade and refresh. I love the WILD style, I got the pure black ones and cream ones. The the best fooking set of barefoot shoes you’ll get imo.

Finally, a real barefoot shoe.

Finally, a real barefoot shoe. Sizing is definitely a bit small, so order a half size up, but once you've got the right fit, you have yourself a barefoot shoe that feels like it's built to last. Been using them for my Hybrid and Hyrox training the past few weeks and they feel great. Hoping they stand the test of time!

Flexing my feet’s inside the shoe

I love how these shoes let my feet move and flex naturally; it really helps ease any tension. Plus, they’re so wide and comfy, I can wear them all day!

Amazing

Amazing

I love these

I love these, not taken them off

Feet on the ground

Feet on the ground ， very nice and soft

Love them!

Love them! Just what was needed for versatile terrain and agile mobility. Highly recommended.

Great fit and feel

Great fit and feel. They are just roomy enough in the toes, and snug but not tight in forefoot and heel. The grip is great for road, trail, and gym. And I like the monochromatic clean look. Consider getting more pairs.

I love the feel of these shoes

I love the feel of these shoes. The tread is good, the sock feel is fantastic, and I love they they slip on. I have a low volume foot, so these are an all day comfortable shoe for me with a wide toe box that I love.

Retail Locations

Select each drop down to see detailed retail addresses.

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Business address (not a retail location):
Lonowear Limited Unit A69, LG/F, Valiant Industrial Centre, 2-8 Au Pui Wan Street, Fo Tan, Sha Tin, Hong Kong

HONG KONG

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